Privacy and cookie policy

Who is responsible

This website belongs to Dr. Cléo Salustiano (Cleidiane Salustiano Souza), dentist, CRO-SP 170844, Rua Hipódromo, 1141, Mooca, São Paulo/SP, Brazil. She is the data controller and data protection officer (LGPD, art. 41). Contact: atendimento@dracleosalustiano.com.

What the site collects

Browsing data: pages viewed, where the visit came from (for example an ad, Instagram or a search), device type and clicks on WhatsApp, phone and online booking.

Contact form: the name, phone number and subject you type are only used to build the WhatsApp message. The site does not store them; the office receives them on WhatsApp when you send the message.

Reference code: when you arrive from an ad, the site keeps a short code on your device (e.g. “ref A7K2Q”) that goes at the end of the WhatsApp message, so the office knows which ad brought the contact. The ad click identifier is only sent to the site’s server if you accept cookies, and it is deleted within 180 days.

The site does not collect health data. Clinical information is handled only during your appointment.

Cookies and tools

Essential (always on): store your cookie choice and protect the site against abuse. There is also an anonymous count of contact clicks, with no cookie and no way to identify anyone.

Measurement and ads (only after you click “Accept”): Google Analytics and Google Ads, Meta (Facebook/Instagram) Pixel, Microsoft Clarity, Metricool, Promptado and the OpenAI (ChatGPT) ads pixel. Without your consent, Google only receives cookieless signals with no identifier (Google Consent Mode), used for aggregate statistics.

Google Maps and YouTube videos only load when you click on them.

Purposes and legal basis

Measuring and improving the website and the office's ads: your consent (LGPD, art. 7, I).

Website security and anonymous contact counting: legitimate interest (art. 7, IX), without identifying you.

Answering your WhatsApp contact: steps taken at your request (art. 7, V).

Who receives the data

The companies behind the tools above (Google, Meta, Microsoft, Metricool, Promptado, OpenAI) and Cloudflare, which hosts the site. Some store data outside Brazil, with the safeguards required by the LGPD (art. 33). The office does not sell data.

Your rights

You may request access, correction, deletion or information about the use of your data, and withdraw your consent at any time (LGPD, art. 18), by e-mail at atendimento@dracleosalustiano.com. You may also file a complaint with Brazil's data protection authority (ANPD).